Technology Will Save Us needed expert Kickstarter support to deliver a successful campaign and reach their funding goal for the latest kit.
We produced an end-to-end Kickstarter campaign strategy. Working alongside the internal creative team, we produced design, photography and video assets. We developed a press pack and implemented US PR strategy while managing UK PR agencies. We also secured key influencer support and helped amplify the campaign across social media. Phew!
Mover Kit met its Kickstarter target within 48 hours and raised over $129,000. It became a Kickstarter ‘Project We Love’ and was featured as a Kickstarter ‘Project of the Day’. We helped secure an impressive list of Mover Kit press features including in Wall Street Journal, Engadget and Wired Design.